Liza is an entrepreneur with 20 years experience in building and advising technology and creative companies. Passionate about technology, business and arts.
She started out successfully co-founding and directing two companies in the music industry in New York City from 1995 – 2002. After moving to Scotland in 2002, gained an MBA from Edinburgh University and worked as a management consultant to technology start-ups, advising on their strategy, business models, marketing, sales and funding activities. Most recently founded and managed a £1M funded entrepreneurial venture that developed patent-pending hardware and software products to enhance audience engagement at live events, which acted as new and powerful marketing channels for brands and sponsors. Main responsibilities were vision, commercial direction, strategy, business development, marketing and fundraising.
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